Building your Personal Brand with Photobooks

Today, I want to talk about the importance of building your own personal brand in photography and what it can do for you. Personally, I love how self-publishing has changed...

How to Edit your Photobook Project

In this post, we are going to look at the first step in self-publishing your own photobook: the editing process. This is an elaboration of the first step in the Self-Publishing Guide,...

Digital v Offset Printing

In today’s post I want to take some time to explore the differences between Digital and Offset printing. I have used both technologies with The Velvet Cell over the years....

Free Self-Publishing Checklist

I’m delighted to announce the release of the Self-Publishing Checklist; a 29-Step Guide to Self-Publishing your own Photobook. This is the formula that I use when publishing my own books...

Working with Distributors

Making books is the first challenge (and it’s a sizeable one), but the second challenge is selling them. To do this, most publishers look to distributors to help them get...

Wholesaling your Books!

In last week’s blog post we looked at working with bookstores, and particularly the consignment model – which is the typical model most of us face when we are starting...

Selling on Consignment

Continuing on from last week’s post where we discussed the idea of doing your own distribution, today we are going to take a closer look at what it’s like when...

Choosing the Right Paper

In this post, we are going to look at how to choose the correct paper for your photobook – which is a tricky subject at the best of times! Papers...

Selling to Bookstores

In our post on 14th Feb 2017, we looked at how to sell directly to your fans as a publisher, and how this is quite a recent development that has...

Sending Artwork to Printers

How we send our materials to the printers has changed a lot over the years. Now, in the digital age, it is much easier than before. PDFs are the best...